Journalist and author.

The Santa Claus Man

New York Times Best Seller
#1 Amazon Best Seller
Barnes & Noble


Alex Palmer is a journalist and author living in New York City. He covers business, travel, culture, and pop culture, and his work has appeared in New York Daily News, United Airlines' Rhapsody, Slate, Vulture, Time Out New York, Publishers Weekly, The Rumpus, Brandweek, The Hollywood Reporter, and many other outlets.

The son of two teachers, his love of learning and sharing surprising stories behind familiar subjects has led him to become a secret-history sleuth. His forthcoming book, The Santa Claus Man: The Rise and Fall of a Jazz Age Con Man and the Invention of Christmas in New York (to be published by Lyons Press in October 2015), gave him the chance to delve into the unexpected roots of Christmas in America and controversial history of Santa letters, through the true story of a New York City huckster — a man who also happened to be Palmer's great-granduncle. Researching the book also allowed him to dig into the surprising history of his own family, meeting wonderful relatives he did not know he had and learning the strange backstory of the man who for 15 years was the sole person authorized to answer Santa's New York mail. Palmer curated an exhibit about this Santa Claus Association in 2012 for Brooklyn's City Reliquary Museum, earning attention from the Village Voice, Time Out New York, and inspiring a memorable segment on WNYC.

His previous book, Weird-o-pedia: The Ultimate Collection of Surprising, Strange, and Incredibly Bizarre Facts About (Supposedly) Ordinary Things, was published in 2012 by Skyhorse Publishing, and offers up a wealth of unexpected facts of familiar things. His first book, Literary Miscellany: Everything You Always Wanted to Know About Literature, takes a look at some of the more colorful aspects of great writers and their works, and was published in 2010 by Skyhorse.


Phone: 310.804.4996
Email: alexpalmer3000 {at}


Michelle Tessler, Tessler Literary Agency

Email List

Use the form below to join my email list.